Social Media
An organisation needs to consider carefully how much/little interaction they have on social media. It is also important for them to choose the right platform and be conscious of how their presence online can work with other marketing activities. Here are some social media packages to provide a service no matter how big or small the need.
Package A
A package suitable for smaller clients who are less concerned with building brand equity, but need a presence online.
- Social media insight/audit into your current accounts and your marketing plan
- Kick starter strategy and campaign planning meeting
- 2 hours/week of dedicated time focusing on your campaign
- Content creation, management and scheduling sent to you once a month for final approval
- KPIs to be set, dependant on objectives
- Content to be posted on up to 2 chosen platforms (Facebook/Twitter/LinkedIn/Instagram)
- You will be able to provide any images that can be used in a photo sharing store box
- Monthly campaign meetings to discuss analytics and the following month’s strategy
Package B
Suitable for clients who are preparing to take the next step into bigger business and have plans to expand. Typical focus will be business growth, expansion of digital presence and increasing lead generation.
- Social media insight/audit into your current accounts and your marketing plan
- Development strategy and campaign planning meeting
- 3 hours/week of dedicated time focusing on your campaign
- Content creation, management and scheduling sent to you once a month for final approval
- KPIs to be set, dependant on objectives
- Content to be posted on up to 3 chosen platforms (Facebook/Twitter/LinkedIn/Instagram)
- Content to be posted on the chosen platforms from twice per week to three times daily (Monday-Friday), dependent upon which platforms you choose
- You will be able to provide any images that can be used in a photo sharing store box
- Monthly campaign meetings to discuss analytics and the following month’s strategy
Package C
Suitable for ‘bigger business’ clients who are continuously striving for bigger presence online. Typically focused on one platform to lead the campaign and aligning the other platforms to drive engagement and activity to this.
- Social media insight/audit into your current accounts and your marketing plan
- Development strategy and campaign planning meeting
- 5 hours/week of dedicated time focusing on your campaign
- Content creation, management and scheduling sent to you fortnightly for final approval
- KPIs to be set, dependant on objectives
- Content to be posted across all platforms (Facebook/Twitter/LinkedIn/Instagram), daily (Monday-Friday)
- You will be able to provide any images that can be used in a photo sharing store box
- Monthly campaign meetings to discuss analytics and the following month’s strategy
What to do next?
To discuss any of these options further please schedule a call or complete our enquiry form.